:root{
  --ink:#16130f; --ink-soft:#4a4438; --ink-rule:#35302a;
  --paper:#ede6d6; --flax:#e3dac5;
  --vermilion:#d8371f; --ochre:#c98a17;
  --serif:"Instrument Serif",Georgia,serif;
  --sans:"Instrument Sans",system-ui,-apple-system,sans-serif;
  --gutter:clamp(16px,5vw,96px);
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font:400 17px/1.6 var(--sans);-webkit-font-smoothing:antialiased}
img{display:block;max-width:100%;height:auto}
a{color:inherit}
h1,h2,h3{font-family:var(--serif);font-weight:400;text-wrap:balance}
p{text-wrap:pretty}

.eyebrow,.label,.btn{font:600 13px/1.3 var(--sans);letter-spacing:.01em}
.eyebrow{color:var(--vermilion)}
footer .eyebrow{color:var(--ochre)}

/* Header */
header{background:var(--paper);color:var(--ink);border-bottom:1px solid rgba(22,19,15,.12);display:flex;align-items:center;justify-content:space-between;gap:24px;padding:22px var(--gutter)}
.wordmark{display:flex;align-items:center;gap:16px;text-decoration:none;font:400 clamp(32px,2.8vw,40px)/1 var(--serif);letter-spacing:-.02em}
.wordmark img{width:clamp(52px,4.4vw,64px);height:clamp(52px,4.4vw,64px)}
nav{display:flex;gap:clamp(20px,2.4vw,36px);align-items:baseline}
nav a{font:400 clamp(20px,1.7vw,24px)/1 var(--serif);text-decoration:none;color:var(--ink);opacity:.85}
nav a:hover{opacity:1;color:var(--vermilion)}

/* Hero */
.hero{background:var(--paper);color:var(--ink);padding:clamp(48px,8vw,112px) var(--gutter) 0}
.hero-grid{display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(32px,5vw,80px);align-items:end}
.hero h1{font-size:clamp(56px,9.5vw,158px);line-height:.92;letter-spacing:-.02em;margin:20px 0 28px}
.hero .intro{font:400 clamp(18px,1.6vw,20px)/1.6 var(--sans);max-width:34em;color:var(--ink-soft)}
.actions{display:flex;flex-wrap:wrap;gap:14px;margin:32px 0 clamp(40px,6vw,96px)}
.btn{display:inline-block;padding:16px 22px;text-decoration:none;border:1px solid var(--ink);color:var(--ink)}
.btn.primary{background:var(--vermilion);border-color:var(--vermilion);color:var(--paper)}
.btn:hover{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.hero-photo{align-self:stretch;min-height:420px;position:relative}
.hero-photo img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 70%}
.hero-photo figcaption{position:absolute;left:0;bottom:-28px;font:400 13px/1.5 var(--sans);color:var(--ink-soft)}

/* Sections */
section{padding:clamp(64px,9vw,128px) var(--gutter)}
.section-head{display:grid;grid-template-columns:1fr 2fr;gap:32px;margin-bottom:clamp(40px,5vw,72px)}
.section-head h2{font-size:clamp(38px,5vw,68px);line-height:.98;letter-spacing:-.02em}
.lede{font:400 clamp(26px,3vw,38px)/1.12 var(--serif);letter-spacing:-.01em;max-width:22em}

.statement{background:var(--paper);padding-top:clamp(96px,10vw,152px)}
.statement p{font:400 clamp(26px,3.4vw,52px)/1.08 var(--serif);letter-spacing:-.01em;max-width:24em}
.statement em{color:var(--vermilion);font-style:italic}

/* Pillars */
.pillars{display:grid;grid-template-columns:repeat(5,1fr);border-top:1px solid var(--ink)}
.pillar{padding:28px 24px 8px 0;border-right:1px solid rgba(22,19,15,.15)}
.pillar:last-child{border-right:0}
.pillar img{width:56px;height:56px;margin-bottom:24px}
.pillar .label{color:var(--ink-soft)}
.pillar h3{font-size:32px;line-height:1.05;margin:10px 0 12px}
.pillar p{font-size:16px;color:var(--ink-soft)}

/* Work */
.work{background:var(--flax);color:var(--ink)}
.work .section-head .lede{color:var(--ink)}
.case{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,80px)}
.case h3{font-size:clamp(34px,4vw,52px);line-height:1;margin:14px 0 20px}
.case p{color:var(--ink-soft);margin-bottom:18px;max-width:34em}
.case ul{list-style:none;border-top:1px solid rgba(22,19,15,.2);margin:28px 0}
.case li{padding:12px 0;border-bottom:1px solid rgba(22,19,15,.2);display:flex;gap:16px;font-size:16px}
.case li span{color:var(--vermilion);font:600 13px/1.7 var(--sans);min-width:7.5em}
.case .btn{border-color:var(--ink)}
.gallery{display:grid;grid-template-columns:repeat(6,1fr);grid-auto-rows:clamp(110px,11vw,180px);gap:10px}
.gallery figure{overflow:hidden}
.gallery img{width:100%;height:100%;object-fit:cover}
.g1{grid-column:span 4;grid-row:span 2}
.g2{grid-column:span 2;grid-row:span 2}
.g3{grid-column:span 2;grid-row:span 2}
.g4{grid-column:span 2;grid-row:span 2}
.g5{grid-column:span 2;grid-row:span 2}
.g6{grid-column:span 6;grid-row:span 2}

/* Work with me */
.offers{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.offer{background:var(--flax);padding:28px;display:flex;flex-direction:column;gap:12px}
.offer h3{font-size:30px;line-height:1.05}
.offer .price{font:400 26px/1 var(--serif);color:var(--vermilion)}
.offer p{font-size:16px;color:var(--ink-soft)}
.offer .btn{margin-top:auto;align-self:flex-start;border-color:var(--ink);color:var(--ink)}
.offer .btn:hover{background:var(--ink);color:var(--paper)}
.bigger{display:grid;grid-template-columns:1fr 1fr 1fr;gap:32px;margin-top:40px;border-top:1px solid var(--ink);padding-top:28px}
.bigger h3{font-size:27px;line-height:1.12;margin:6px 0 8px}
.bigger p{font-size:16px;color:var(--ink-soft)}
.bigger .label{color:var(--vermilion)}
@media (max-width:1000px){.offers,.bigger{grid-template-columns:1fr}}

/* About */
.about-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:32px;border-top:1px solid var(--ink);padding-top:32px}
.about-grid.three{grid-template-columns:repeat(3,1fr)}
.about-grid h3{font-size:27px;line-height:1.12;margin:10px 0 10px}
.about-grid p{font-size:16px;color:var(--ink-soft)}
.about-grid .label{color:var(--vermilion)}
.trade{margin-top:clamp(48px,6vw,88px);background:var(--flax);padding:clamp(28px,4vw,48px);display:grid;grid-template-columns:auto 1fr;gap:28px;align-items:center}
.trade img{width:72px;height:72px}
.trade p{font:400 clamp(22px,2.4vw,30px)/1.2 var(--serif);max-width:30em}

/* Contact */
footer{background:var(--ink);color:var(--paper);padding:clamp(72px,9vw,128px) var(--gutter) 40px}
footer h2{font-size:clamp(44px,6.5vw,92px);line-height:.95;letter-spacing:-.02em;max-width:12em}
footer .lede{color:#d9d1bf;margin:24px 0 36px;font-size:clamp(22px,2.4vw,30px)}
.email{font:400 clamp(30px,4.6vw,64px)/1.05 var(--serif);text-decoration:none;border-bottom:2px solid var(--vermilion);word-break:break-word}
.email:hover{color:var(--ochre)}
.small{display:flex;flex-wrap:wrap;justify-content:space-between;gap:16px;margin-top:clamp(64px,8vw,112px);padding-top:20px;border-top:1px solid var(--ink-rule);font-size:13px;color:#a39a87}

@media (max-width:1000px){
  .hero-grid,.case,.section-head{grid-template-columns:1fr}
  .hero-photo{min-height:56vw;margin:0 calc(var(--gutter)*-1)}
  .hero-photo figcaption{position:static;padding:10px var(--gutter);}
  .pillars{grid-template-columns:1fr 1fr}
  .pillar{border-right:0;border-bottom:1px solid rgba(22,19,15,.15);padding-right:16px}
  .about-grid,.about-grid.three{grid-template-columns:1fr 1fr}
  header{flex-wrap:wrap;row-gap:14px}
  nav{display:grid;grid-template-columns:repeat(3,auto);justify-content:start;gap:8px 26px}
  nav a{font-size:20px}
}
@media (max-width:560px){
  body{font-size:16px}
  .pillars,.about-grid,.about-grid.three{grid-template-columns:1fr}
  .gallery{grid-template-columns:1fr 1fr;grid-auto-rows:42vw}
  .g1,.g6{grid-column:span 2}
  .g2,.g3,.g4,.g5{grid-column:span 1;grid-row:span 1}
  .trade{grid-template-columns:1fr}
}

/* Multi-page additions */
nav a[aria-current="page"]{color:var(--vermilion);opacity:1}
.doors{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.door{display:flex;flex-direction:column;text-decoration:none;background:var(--flax)}
.door figure{aspect-ratio:4/5;overflow:hidden}
.door img{width:100%;height:100%;object-fit:cover;transition:transform .6s}
.door:hover img{transform:scale(1.03)}
.door div{padding:24px 24px 28px}
.door h2{font-size:clamp(34px,3.4vw,48px);line-height:1;margin:6px 0 10px}
.door p{font-size:16px;color:var(--ink-soft)}
.door .more{margin-top:14px;color:var(--vermilion);font-weight:600;font-size:14px}
.prose{max-width:40em}
.prose p{margin-bottom:18px;font-size:18px;line-height:1.65}
.prose h3{font-size:34px;line-height:1.05;margin:40px 0 14px}
.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,80px);align-items:start}
.split figure img{width:100%;height:auto}
.gap{background:#fff3c4;outline:1px dashed var(--ochre);padding:0 4px}
.facts{list-style:none;border-top:1px solid var(--ink);margin-top:28px}
.facts li{display:grid;grid-template-columns:9em 1fr;gap:16px;padding:14px 0;border-bottom:1px solid rgba(22,19,15,.15);font-size:16px}
.facts li span{color:var(--vermilion);font-weight:600;font-size:13px;padding-top:2px}
.cta-band{background:var(--flax);padding:clamp(40px,5vw,64px) var(--gutter);display:flex;flex-wrap:wrap;gap:24px;align-items:center;justify-content:space-between}
.cta-band p{font:400 clamp(24px,2.6vw,34px)/1.15 var(--serif);max-width:24em}
.cta-band .btn{border-color:var(--ink);color:var(--ink)}
.cta-band .btn.primary{color:var(--paper)}
@media (max-width:1000px){.doors,.split{grid-template-columns:1fr}.door figure{aspect-ratio:16/10}}
@media (max-width:560px){.facts li{grid-template-columns:1fr;gap:4px}}

/* Illustrations in place of small labels */
.illo{display:block;width:56px;height:56px;margin-bottom:16px}
.hero .illo{width:72px;height:72px;margin-bottom:8px}

/* Stories */
.stories{display:grid;grid-template-columns:repeat(2,1fr);gap:28px}
.story{display:flex;flex-direction:column;background:var(--flax);text-decoration:none;color:inherit}
.story figure{aspect-ratio:3/2;overflow:hidden}
.story img{width:100%;height:100%;object-fit:cover}
.story div{padding:24px 26px 30px}
.story h2{font-size:clamp(30px,3vw,42px);line-height:1.02;margin:6px 0 12px}
.story p{font-size:16px;color:var(--ink-soft)}
.story .meta{font-size:14px;color:var(--vermilion);font-weight:600}
@media (max-width:1000px){.stories{grid-template-columns:1fr}}

/* Home: full-width video hero */
.hero-video{position:relative;min-height:min(88vh,920px);display:flex;align-items:flex-end;overflow:hidden;background:#2a2620 url(/video/hero-poster.jpg?v=17) center/cover}
.hero-video video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.hero-video::after{content:"";position:absolute;inset:0;background:linear-gradient(to top,rgba(22,19,15,.55) 0%,rgba(22,19,15,.18) 30%,rgba(22,19,15,0) 50%)}
.hero-video-text{position:relative;z-index:1;padding:0 var(--gutter) clamp(40px,7vw,96px);color:var(--paper);max-width:1100px}
.hero-video h1{font-size:clamp(56px,9vw,150px);line-height:.92;letter-spacing:-.02em;margin:0 0 24px}
.hero-video .intro{font:400 clamp(17px,1.5vw,20px)/1.6 var(--sans);max-width:36em;color:#f3ecde}
.hero-video .actions{margin:28px 0 0}
.btn.light{border-color:var(--paper);color:var(--paper)}
.btn.light:hover{background:var(--paper);color:var(--ink)}
@media (prefers-reduced-motion: reduce){.hero-video video{display:none}}
@media (max-width:560px){.hero-video{min-height:86vh}}
.home-intro{font:400 clamp(22px,2.2vw,30px)/1.4 var(--serif);max-width:30em;margin:0 0 clamp(32px,4vw,56px);color:var(--ink);text-wrap:pretty}

/* Layout v3 (Usal-style): pill top bar, huge page title, sticky side menu */
.topbar{position:sticky;top:0;z-index:20;display:flex;align-items:center;gap:8px;padding:12px var(--gutter);background:rgba(237,230,214,.86);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);border-bottom:0}
.topbar .mark{line-height:0;margin-right:auto}
.topbar .mark img{width:clamp(64px,6vw,88px);height:clamp(64px,6vw,88px)}
.topbar .mark{display:flex;align-items:center;gap:clamp(8px,1vw,14px);text-decoration:none;color:var(--ink)}
.topbar .mark .name{font-family:"Instrument Serif",serif;font-size:clamp(22px,2vw,30px);line-height:1;white-space:nowrap}
.pills{display:flex;gap:6px}
.pill{display:inline-flex;align-items:center;gap:9px;padding:9px 15px;border-radius:999px;background:var(--flax);color:var(--ink);text-decoration:none;font:400 15px/1 var(--sans);white-space:nowrap;transition:background .2s,color .2s}
.pill i{width:8px;height:8px;border-radius:50%;border:1px solid currentColor;flex:none}
.pill:hover{background:#d8cdb3}
.pill.on{background:var(--ink);color:var(--paper)}
.pill.on i{background:var(--vermilion);border-color:var(--vermilion)}
.pill.solid{background:var(--vermilion);color:var(--paper)}
.pill.solid:hover{background:var(--ink)}
.page-title{font:400 clamp(96px,19vw,300px)/.8 var(--serif);letter-spacing:-.045em;padding:clamp(24px,4vw,56px) var(--gutter) clamp(28px,4vw,56px);margin-left:-.04em}
.page{display:grid;grid-template-columns:minmax(180px,230px) 1fr;gap:clamp(24px,4vw,64px);padding:0 var(--gutter)}
.side{position:sticky;top:116px;align-self:start;display:flex;flex-direction:column;align-items:flex-start;gap:8px;padding-bottom:40px}
.side .pill{font-size:14px;padding:9px 14px}
.side .pill.on{background:var(--ink);color:var(--paper)}
.side .pill.on i{background:var(--vermilion);border-color:var(--vermilion)}
.page-body{min-width:0}
.page-body section,.page-body .hero{padding-left:0;padding-right:0}
.page-body .hero{padding-top:0}
.page-body section{padding-top:clamp(56px,7vw,104px);padding-bottom:0;scroll-margin-top:116px}
.page-body .hero,.page-body .cta-band{scroll-margin-top:116px}
.page-body .section-head{grid-template-columns:1fr}
.page-body .work{background:none}
.page-body .cta-band{margin-top:clamp(56px,7vw,104px)}
.page-body > *:last-child{margin-bottom:clamp(64px,8vw,120px)}
.statement-h{font-size:clamp(40px,5vw,76px);line-height:.98;letter-spacing:-.02em;margin:0 0 24px}
.page-body .hero-grid{align-items:start}
.page-body .hero-photo{min-height:380px}
.page-body .actions{margin-bottom:0}
@media (max-width:1000px){
  .topbar{flex-wrap:wrap}
  .pills{order:3;width:100%;overflow-x:auto;scrollbar-width:none;padding-bottom:2px}
  .pills::-webkit-scrollbar{display:none}
  .page{grid-template-columns:1fr}
  .side{display:none} /* one pill menu is enough on narrow screens (Kayla, 17 Oct) */
  .page-body .hero-photo{margin:0}
}
@media (max-width:520px){
  .pills{gap:5px}
  .pills .pill{flex:1 1 auto;justify-content:center;padding:9px 10px;font-size:14px;gap:6px}
  .pills .pill i{display:none}
  .pills .pill.on i{display:block;width:6px;height:6px}
}

/* Case-study rows (Usal agency style) */
.cases{border-top:1px solid var(--ink)}
.case-row{border-bottom:1px solid rgba(22,19,15,.25)}
.case-row summary{list-style:none;cursor:pointer;display:grid;grid-template-columns:9em 1fr auto;gap:16px;align-items:baseline;padding:18px 0}
.case-row summary::-webkit-details-marker{display:none}
.case-row .when{font-size:14px;color:var(--ink-soft)}
.case-row .who{font:400 clamp(26px,2.6vw,36px)/1.05 var(--serif)}
.case-row .more{font-size:14px;text-decoration:underline;text-underline-offset:3px}
.case-row[open] .more{color:var(--vermilion)}
.case-row .strip{display:grid;grid-template-columns:repeat(4,1fr);gap:6px;margin-bottom:18px}
.case-row .strip img{width:100%;aspect-ratio:1;object-fit:cover}
.case-row .detail{display:grid;grid-template-columns:9em 1fr;gap:16px;padding-bottom:24px}
.case-row .detail p{max-width:38em;color:var(--ink-soft)}
.case-row .detail ul{list-style:none;margin:14px 0}
.case-row .detail li{font-size:15px;padding:4px 0}
.case-row .detail li span{color:var(--vermilion);font-weight:600;font-size:13px;display:inline-block;min-width:6em}
@media (max-width:700px){.case-row summary{grid-template-columns:1fr auto}.case-row .when{grid-column:1/-1}.case-row .detail{grid-template-columns:1fr}.case-row .strip{grid-template-columns:1fr 1fr}}
.btn{border-radius:999px;padding:13px 20px}
.page-body .pillars{grid-template-columns:repeat(3,1fr)}
@media (max-width:1000px){.page-body .pillars{grid-template-columns:1fr 1fr}}
@media (max-width:560px){.page-body .pillars{grid-template-columns:1fr}}

/* Case-study page (after Usal's North Face page) */
.case-hero{position:relative;height:min(92svh,980px);min-height:460px;overflow:hidden;color:var(--paper);margin-bottom:clamp(40px,6vw,88px)}
.case-hero figure,.case-hero img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.case-hero::after{content:"";position:absolute;inset:0;background:linear-gradient(to top,rgba(22,19,15,.5),rgba(22,19,15,0) 45%)}
.case-hero h1{position:absolute;z-index:1;left:var(--gutter);right:var(--gutter);bottom:clamp(20px,3vw,44px);font:400 clamp(64px,12vw,200px)/.85 var(--serif);letter-spacing:-.04em}
.case-intro{padding-top:0!important}
.kicker{font-size:14px;color:var(--ink-soft);margin-bottom:16px}
.lede-sm{font:400 clamp(20px,1.9vw,26px)/1.4 var(--serif);max-width:34em;margin-bottom:28px}
.case-video{margin-top:clamp(48px,6vw,88px);aspect-ratio:16/9;overflow:hidden;background:#2a2620}
.case-video video{width:100%;height:100%;object-fit:cover;display:block}
.case-part{display:grid;grid-template-columns:minmax(220px,1fr) 2fr;gap:clamp(24px,4vw,56px);align-items:start}
.case-text{position:sticky;top:120px}
.case-text h3{font-size:clamp(30px,3vw,44px);line-height:1;margin-bottom:14px}
.case-text p{color:var(--ink-soft);max-width:28em}
.case-pics{display:grid;gap:8px}
.case-pics figure{overflow:hidden}
.case-pics img{width:100%;height:100%;object-fit:cover}
.case-pics.two{grid-template-columns:1fr 1.4fr;align-items:end}
.case-pics.two .tall img{aspect-ratio:2/3}
.case-pics.two figure:not(.tall) img{aspect-ratio:3/2}
.case-pics.grid4{grid-template-columns:1fr 1fr}
.case-pics.grid4 .wide{grid-column:1/-1}
.case-pics.grid4 .wide img{aspect-ratio:16/9}
.case-pics.grid4 figure:not(.wide):not(.tall) img{aspect-ratio:4/3}
.case-pics.grid4 .tall{grid-row:span 2}
.case-numbers h3{font-size:clamp(30px,3vw,44px);margin-bottom:20px}
.case-numbers ul{list-style:none;border-top:1px solid var(--ink)}
.case-numbers li{display:grid;grid-template-columns:minmax(120px,1fr) 2fr;gap:24px;align-items:baseline;padding:20px 0;border-bottom:1px solid rgba(22,19,15,.2)}
.case-numbers b{font:400 clamp(56px,7vw,110px)/.9 var(--serif);color:var(--vermilion);letter-spacing:-.03em}
.case-numbers span{font-size:18px;max-width:26em}
.case-next{display:flex;gap:8px;flex-wrap:wrap;justify-content:space-between}
@media (max-width:1000px){.case-part{grid-template-columns:1fr}.case-text{position:static}}
@media (max-width:560px){.case-numbers li{grid-template-columns:1fr;gap:4px}}
.world-strip{display:grid;grid-template-columns:repeat(3,1fr);gap:8px;margin-top:32px}
.world-strip img{width:100%;aspect-ratio:4/5;object-fit:cover}
.world-strip figcaption{font-size:13px;color:var(--ink-soft);margin-top:6px}
@media (max-width:560px){.world-strip{grid-template-columns:1fr 1fr}}

/* Footer v2: light, small columns (Kayla didn't like the big dark block) */
.foot{background:var(--flax);color:var(--ink);display:grid;grid-template-columns:2fr 1fr 1fr;gap:32px;padding:clamp(40px,5vw,64px) var(--gutter) 24px;scroll-margin-top:116px}
.foot-label{font-size:13px;color:var(--ink-soft);margin-bottom:10px}
.foot-email{font:400 clamp(26px,3vw,40px)/1.1 var(--serif);text-decoration:none;border-bottom:1px solid var(--vermilion)}
.foot-email:hover{color:var(--vermilion)}
.foot-note{font-size:15px;color:var(--ink-soft);margin-top:12px}
.foot-links{display:flex;flex-direction:column;gap:6px}
.foot-links a{text-decoration:none;font:400 15px/1.4 var(--sans);color:var(--ink);opacity:1}
.foot-links a:hover{color:var(--vermilion)}
.foot-small{grid-column:1/-1;font-size:13px;color:var(--ink-soft);border-top:1px solid rgba(22,19,15,.15);padding-top:16px;margin-top:16px}
@media (max-width:700px){.foot{grid-template-columns:1fr 1fr}.foot-col:first-child{grid-column:1/-1}}

/* Story pass (13 Oct) */
.sub-h{font-size:clamp(30px,3vw,44px);line-height:1;margin-bottom:14px}
.prose-p{font-size:18px;line-height:1.65;max-width:40em;margin-bottom:28px;color:var(--ink-soft)}
.page-body .hero-photo figcaption,.page-body figure figcaption{font-size:13px;color:var(--ink-soft);margin-top:8px;position:static}
.page-body .hero-photo{min-height:0}
.page-body .hero-photo img{position:static;width:100%;height:auto;aspect-ratio:4/5;object-fit:cover}
.split figure img{aspect-ratio:3/2;object-fit:cover}
.split figure.portrait img{aspect-ratio:4/5}
.pair{display:grid;grid-template-columns:1fr 1fr;gap:8px}
.pair img{aspect-ratio:3/4;object-fit:cover;width:100%}
.threes{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.three{text-decoration:none;color:inherit;display:block}
.three img{aspect-ratio:4/5;object-fit:cover;width:100%;transition:transform .5s}
.three figure{overflow:hidden;margin-bottom:14px}
.three:hover img{transform:scale(1.03)}
.three h3{font-size:clamp(28px,2.6vw,38px);line-height:1;margin-bottom:8px}
.three p{color:var(--ink-soft);font-size:16px}
.band-btns{display:flex;gap:10px;flex-wrap:wrap}
.feature-case{display:grid;grid-template-columns:1.6fr 1fr;gap:clamp(20px,3vw,40px);align-items:end;text-decoration:none;color:inherit;margin:8px 0 clamp(32px,4vw,56px)}
.feature-case img{aspect-ratio:16/10;object-fit:cover;width:100%}
.feature-case h3{font-size:clamp(40px,4.5vw,68px);line-height:.95;margin:10px 0 12px}
.feature-case p{color:var(--ink-soft);margin-bottom:14px}
.feature-case .when{font-size:14px;color:var(--ink-soft)}
.feature-case .more{color:var(--vermilion);font-weight:600;font-size:15px}
.stories .story figure{aspect-ratio:3/2}
@media (max-width:1000px){.threes,.feature-case{grid-template-columns:1fr}.page-body .hero-photo img{aspect-ratio:3/2}}
.band{margin-top:clamp(56px,7vw,104px)}
.big-photo img{width:100%;aspect-ratio:16/9;object-fit:cover}
.big-photo figcaption{font-size:13px;color:var(--ink-soft);margin-top:8px}

/* Grouped media: one place = video beside its photos */
.group{margin-top:clamp(40px,5vw,72px)}
.g-label{font-size:14px;color:var(--ink-soft);margin-bottom:10px}
.g-grid{display:grid;grid-template-columns:2fr 1fr;grid-template-rows:1fr 1fr;gap:8px;aspect-ratio:16/7}
.g-grid figure{overflow:hidden;min-height:0}
.g-grid img,.g-grid video{width:100%;height:100%;object-fit:cover;display:block}
.g-video{grid-row:1/-1;background:#2a2620}
.group.n1 .g-grid{grid-template-rows:1fr}
@media (max-width:700px){.g-grid{grid-template-columns:1fr 1fr;grid-template-rows:auto auto;aspect-ratio:auto}.g-video{grid-row:auto;grid-column:1/-1;aspect-ratio:16/9}.g-grid figure:not(.g-video) img{aspect-ratio:1}.group.n1 .g-grid figure:not(.g-video){grid-column:1/-1}.group.n1 .g-grid figure:not(.g-video) img{aspect-ratio:16/9}}

/* Calm pass (13 Oct): one title, one sentence, one full-width image; four kinds of block; no red labels */
.page-title{padding-bottom:.17em} /* room for descenders (g, y, p) at line-height .8 */
.page-lede{font:400 clamp(22px,2.3vw,32px)/1.25 var(--serif);max-width:30em;padding:0 var(--gutter);margin-bottom:clamp(28px,4vw,52px);color:var(--ink)}
.lead-media{display:block;margin:0 var(--gutter) clamp(48px,6vw,88px)}
.lead-media img{width:100%;aspect-ratio:21/9;object-fit:cover}
.lead-media figcaption,.g-label{font-size:13px;color:var(--ink-soft);margin-top:8px}
.group.lead-media .g-grid{aspect-ratio:21/9}
.lead-link{position:relative;color:var(--paper);text-decoration:none}
.lead-over{position:absolute;left:24px;bottom:20px;font-size:16px;text-shadow:0 1px 10px rgba(0,0,0,.4)}
.lead-over b{display:block;font:400 clamp(40px,5vw,80px)/.95 var(--serif)}
.sec-h{font-size:clamp(34px,3.6vw,54px);line-height:1;letter-spacing:-.015em;margin-bottom:20px}
.page-body section{padding-top:clamp(48px,6vw,88px)}
.page-body section:first-child{padding-top:0}
.lines{list-style:none;border-top:1px solid var(--ink);margin:8px 0 0}
.lines li{display:grid;grid-template-columns:minmax(160px,1fr) 2fr auto;gap:20px;align-items:baseline;padding:16px 0;border-bottom:1px solid rgba(22,19,15,.18)}
.lines b{font:400 22px/1.2 var(--serif)}
.lines span{color:var(--ink-soft);font-size:16px}
.lines em{font-style:normal}
.lines .btn{padding:9px 16px;font-size:13px}
.group{margin-top:28px}
.cta-band.next{margin-top:clamp(56px,7vw,104px)}
.case-link{display:grid;grid-template-columns:9em 1fr auto;gap:16px;align-items:baseline;padding:18px 0;text-decoration:none;color:inherit}
.case-link .more{color:var(--vermilion)}
/* no small red labels anywhere */
.label,.facts li span,.case li span,.bigger .label,.about-grid .label,.case-row .detail li span,.offer .label,.kicker{color:var(--ink-soft)!important}
@media (max-width:1000px){.lead-media img,.group.lead-media .g-grid{aspect-ratio:3/2}.group.lead-media .g-grid{aspect-ratio:auto}}
@media (max-width:700px){.lines li{grid-template-columns:1fr;gap:6px}.case-link{grid-template-columns:1fr auto}.case-link .when{grid-column:1/-1}.lead-over b{font-size:34px}}
.photo-row{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;margin-top:28px}
.photo-row img{width:100%;aspect-ratio:4/5;object-fit:cover}
.photo-row.n3{grid-template-columns:repeat(3,1fr)}
.photo-row.n3 img{aspect-ratio:3/2}
@media (max-width:700px){.photo-row{grid-template-columns:1fr 1fr}}
@media (max-width:700px){.photo-row.n3{grid-template-columns:1fr}}

/* Orange footer (Kayla, 13 Oct: 'too beige') */
.foot{background:var(--ink);color:var(--paper)} /* dark ink footer, Kayla's pick 18 Oct 2026 (option A) */
.foot-label,.foot-note,.foot-small{color:rgba(237,230,214,.62)}
.foot-links a{color:var(--paper)}
.foot-email{border-bottom-color:var(--vermilion)}
.foot-email:hover,.foot-links a:hover{color:var(--vermilion)}
.foot-small{border-top-color:rgba(237,230,214,.18)}
.foot-legal{display:inline-block;margin-top:6px;line-height:1.5}
.cta-band.next{background:none;border-top:1px solid var(--ink);padding:28px 0 0}
.lead-media img{aspect-ratio:2/1;object-position:50% 70%}
.embed{margin:28px 0 0;aspect-ratio:16/9;background:#16130f;border-radius:4px;overflow:hidden}
.embed iframe{width:100%;height:100%;border:0;display:block}
.group.n0 .g-grid{grid-template-columns:1fr;grid-template-rows:1fr;aspect-ratio:16/9}
.built-h{margin-top:clamp(36px,4vw,56px);font-size:clamp(26px,2.4vw,34px)}
.built-h:first-of-type{margin-top:8px}
.built-h a{color:inherit}
/* Site screen recordings (Tech): show the whole page width, photos underneath (Kayla, 17 Oct) */
.group:has(source[src*="/video/site-"]) .g-grid{grid-template-columns:1fr 1fr;grid-template-rows:auto;aspect-ratio:auto}
.group:has(source[src*="/video/site-"]) .g-video{grid-column:1/-1;grid-row:auto;aspect-ratio:16/9}
.group:has(source[src*="/video/site-"]) figure:not(.g-video) img{aspect-ratio:3/2}
.lead-video video{width:100%;aspect-ratio:21/9;object-fit:cover;display:block;background:#16130f}
@media (max-width:1000px){.lead-video video{aspect-ratio:3/2}}
@media (max-aspect-ratio:4/5){.lead-video video{aspect-ratio:4/5}}
/* Story newsletter sign-up (Stories page + footer) */
.signup{margin-top:22px;max-width:32rem}
.signup-l{display:block;font-size:13px;color:var(--ink-soft);margin-bottom:8px}
.signup-row{display:flex;gap:8px}
.signup input[type=email]{flex:1;min-width:0;padding:12px 16px;border-radius:999px;border:1px solid rgba(22,19,15,.25);background:#fffdf7;color:var(--ink);font:400 16px/1.2 var(--sans)}
.signup input[type=email]:focus{outline:2px solid var(--ink);outline-offset:2px}
.signup .btn{flex:none}
.signup .hp{position:absolute;left:-9999px;width:1px;height:1px;opacity:0}
.signup-note{font-size:13px;color:var(--ink-soft);margin-top:8px}
.signup.done .signup-note{color:var(--ink);font-weight:600}
.page-solo{grid-template-columns:1fr}
.story-signup{padding:0 0 clamp(48px,6vw,88px)}
.story-signup .signup{margin-top:0}
.foot-signup .signup-l,.foot-signup .signup-note{color:rgba(237,230,214,.62)}
.foot-signup input[type=email]{border-color:transparent;background:#2a2620;color:var(--paper)}
.foot-signup input[type=email]::placeholder{color:rgba(237,230,214,.45)}
.foot-signup input[type=email]:focus{outline-color:var(--paper)}
.foot-signup .btn{background:var(--vermilion);border-color:var(--vermilion);color:var(--paper)}
.foot-signup.done .signup-note{color:var(--paper)}
.signup-note a,.foot-small a{color:inherit;text-decoration:underline;text-underline-offset:2px}
.foot-mark{display:block;width:34px;height:34px;margin-bottom:18px}
/* Signature moments (mock-up 18 Oct 2026): edge-to-edge photo, pull-quote, postcard */
.bleed{margin:clamp(56px,7vw,104px) 0 0;overflow:hidden;position:relative;z-index:10}
.bleed img{width:100%;aspect-ratio:21/9;object-fit:cover;display:block}
@media (max-width:700px){.bleed img{aspect-ratio:4/3}}
.bleed-cap{margin-bottom:clamp(40px,5vw,72px)}
.pull{margin:clamp(36px,5vw,64px) 0 0;padding:0;border:0}
.pull p{font:400 italic clamp(40px,5.4vw,76px)/1 var(--serif);letter-spacing:-.02em;color:var(--ink);text-wrap:balance}
.pull p::before{content:"“";color:var(--vermilion)}.pull p::after{content:"”";color:var(--vermilion)}
.postcard{float:right;width:min(300px,40%);margin:4px 0 18px 32px;transform:rotate(2.5deg);filter:drop-shadow(0 14px 22px rgba(22,19,15,.22))}
.postcard img{width:100%;display:block;border-radius:2px}
.postcard figcaption{font-size:12px;color:var(--ink-soft);margin-top:10px;transform:rotate(-2.5deg)}
@media (max-width:700px){.postcard{float:none;width:72%;margin:8px auto 28px}}

/* Tech › Notes (ops/build_notes.py) */
.note-crumb{padding:clamp(24px,3vw,40px) var(--gutter) 0;font-size:14px;color:var(--ink-soft)}
.note-crumb a{text-decoration:none}
.note-crumb a:hover{color:var(--vermilion)}
.note-title{font-size:clamp(44px,6.4vw,96px);line-height:.95;letter-spacing:-.025em;max-width:16em;padding:clamp(16px,2vw,28px) var(--gutter) clamp(20px,3vw,36px)}
.note-meta{padding:0 var(--gutter);margin:-12px 0 clamp(28px,4vw,52px);font-size:14px;color:var(--ink-soft)}
.note-body .prose-p a,.note-list a{text-decoration-color:var(--vermilion);text-underline-offset:3px}
.note-list{max-width:40em;margin:0 0 28px 1.2em;font-size:18px;line-height:1.65;color:var(--ink-soft)}
.note-list li{margin-bottom:8px;padding-left:4px}
.note-sources{font-size:15px}
.notes-list li{grid-template-columns:minmax(200px,1.2fr) 2fr auto}
.notes-list a{text-decoration:none}
.notes-list a:hover b{color:var(--vermilion)}
.notes-list b{font:400 clamp(22px,2vw,28px)/1.15 var(--serif)}
.notes-list span{color:var(--ink-soft)}
.notes-list em{font-style:normal;font-size:13px;color:var(--ink-soft);white-space:nowrap}
@media (max-width:700px){.notes-list li{grid-template-columns:1fr;gap:6px}}